Ellie Goulding Brings Colour Back
Last night’s Special K Bring Colour Back launch event saw global star Ellie Goulding perform at The Hospital Club, London with Rachel Riley leading the red carpet charge in a striking black and white selfie dress. Hannah Charlesworth (8 Oct’15)
Throwing herself behind the cause, Goulding joined Countdown presenter Riley by uploading her own black and white selfie on stage using#BringColourBack.
Guests including Dougie Poynter, Donna Air, Tess Daly, Nicola Roberts, Kimberley Walsh, Rosie Fortescue and Diana Vickers showed their support for the Special K campaign that raises crucial awareness for women around the world living without access to basic human rights.
“Women around the world are powerful, talented and full of potential,” said Ellie Goulding. “By working together to ‘Bring Colour Back’ to those who have been denied education, health and justice, I believe we can make great strides toward equality.”
Rachel Riley in that dress
Louise Thompson-Davies, brand PR manager, Special K said: ““Through this partnership we have already supported 23 projects in 18 countries, helping more than 20,000 girls and women to get access to Education, Health and Justice. From today we’re encouraging everyone to show their support by uploading a black and white selfie with the hashtag #BringColourBack. We encourage all to take black and white selfies so that we can visualise what it’s like to live in a world without colour and help spread the word.”
Diana Vickers toasts the event with champagne
"I've been lucky with access to a good education along with great opportunities including Countdown,” said Rachel Riley. “It’s easy to take for granted how privileged we are but many around the world don’t even have access to basic rights. I’m proud to support this amazing campaign and hope my black and white Special K selfie dress will inspire others to upload their own with #BringColourBack.”
An intimate set by Goulding
Rachel Riley’s black and white selfie dress was designed by Westminster Fashion graduate Flo Hughes and it was the product of selfies from across the nation.
The night was in partnership with global organisation CHIME FOR CHANGE and Streets of London – a CHIME FOR CHANGE project that helps homeless women resume work.
Twitter and Instagram at @MySpecialK_UK #BringColourBack