Eva Green Stars in Campari 2015 Calendar
Actress Eva Green’s vintage glamour is the focus of Campari’s 2015 calendar shoot. The images have just been released and should ensure that this is one of the more surreal and stylish of 2015’s calendars. Sat Bal (6 Nov’14)
French-born Eva Green stars in the 16th edition of the ‘Mythology Mixology’ calendar which celebrates the history and story links between Campari’s 12 classic cocktails.
The Calendar was shot by acclaimed and exhibited fine art photographer Julia Fullerton-Batten who used the creative settings and cinematic lighting to visually interpret the theme Mythology Mixology.
“What I loved most about this year’s theme was the flexibility it gave me as a photographer” said Julia Fullerton-Batten. “My own work is all about telling stories so shooting the calendar felt very close to my heart. With a twist of history, we also made it very contemporary, showing the timelessness of Campari as a brand. I hope others love it as much as I do.”
Eva Green commented: “For me, this project was about much more than simply producing a Calendar. It was about telling a series of stories in an imaginative, creative and beautiful way – and that’s exactly what we’ve achieved. This year, those stories are closer to the heart of Campari than ever before and I personally feel very honoured to have been part of that. The 2015 Calendar is a real testament to Campari as a brand and seeing all of the stories together in one collection just proves that no matter how old these recipes may get, there will always be a firm place for Campari within our contemporary world.”
The Campari Calendar, of which only 9,999 copies are printed, is not on general sale but will internationally distributed to ”friends of Campari” around the world.
Bob Kunze-Concewitz, CEO of Gruppo Campari commented: “We have a very personal connection to this year’s Campari Calendar as it is designed to celebrate the brand itself. The theme, Mixology Mythology, is really about exploring the whole personality of the Campari brand - past, present and future. It leads Campari fans on an exciting and intriguing journey where we look not only at our history, but also project the brand into the future and together, imagine where our fascinating adventure will lead us next. Eva Green encapsulated all the passion of the brand on this year’s shoot, striking a perfect balance between classic beauty but with a very modern and contemporary attitude that reflects the versatility of the brand itself.”
Campari fans can view all the imagery across the Campari social media feeds and using the hashtag #CampariCalendar, will be guided by Eva through a virtual world of discovery as she explores each of the cocktails featured in this year’s Calendar.
Calendar theme created by Leo Burnett Milan. Executive creative director Alessandro Antonini Associate creative directors Andrea Marzagalli and Bruno Vohwinkel. Production by L&A artist Milan