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Indian hotel expansion into China

 

India’s Taj Hotels Resorts and Palaces has unveiled a joint venture agreement with China’s Yunnan Tourism Co. Ltd. The agreement, signed by The Indian Hotels Company Ltd, allows Taj Hotels to develop construction, operation and management of two hotels in Kunming Expo Garden, in the Yunnan province of south-west China.   Abigail Parkin (29 Jan 12)

Taj Hotels knows a thing or two about running luxurious hotels, with a network of 93 hotels across India and an international collection of 16 hotels in locations ranging from the Maldives to the US. The company also forms part of India’s formidable Tata Group.  

 

The Indo-Chinese venture  was signed by Mr Abhijit Mukerji, executive director, The Indian Hotels Company Limited and Mr Ge Bao-rong, general manager, Yunnan Tourism Co. Ltd. Mr. Abhijit Mukerji said “The Indian Hotel Company’s presence in Kunming is critical for our selective global expansion plan because of its strategic location with access to key markets like Vietnam, Thailand, Cambodia, Myanmar, Bangladesh and Laos. It is a major communication and transport hub in China having good connectivity with the domestic Chinese tourism circuit. The entry of Taj and Vivanta by Taj brands in Kunming offers an exciting opportunity to establish the brands in the Chinese market."

 

Taj already has management contracts in place for a landmark hotel, Taj Temple of Heaven Beijing, close to the Temple of Heaven Park, a UNESCO World Heritage Site which was constructed between 1406 and 1420 and used by Emperors of the Ming and Qing dynasties. Taj will also manage a 300 room Vivanta by Taj hotel in Hainan Island.

 

Mr Ge Bao-rong said, “We are delighted to partner with The Indian Hotels Company Limited to bring the Taj legendary service to the Yunnan province and to China.  We are confident that their expertise of the Indian and international markets combined with our understanding of the Chinese market will be immensely helpful in developing world class hotels at the historical Kunming Expo Garden.” 

 

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