MTV Europe Music Awards

The 18th MTV Europe Music Awards took Belfast by storm this weekend. We were there to capture the spirit of the event and its parties. Full report to follow. Sat Bal (8 Nov 11)


Production, stage, set & tech


Celebrated set designer Es Devlin worked for the second time on the MTV EMA. She’s also designed sets for acts such as Lady Gaga, Take That and Muse. The EMA set formed a composition of thousands of strips of aluminium inspired by the powerful sculptures of artist Naum Gabo.

Almost 1,200 flight cases laden with lights, cameras and other tech were brought to the Odyssey Arena in Belfast. Eighteen HD cameras shot the show, with at least 40 TV screens helping the crews backstage keep an eye on the action.

Hair, make up & Wardrobe

The EMA glamour crew was headed by MAC cosmetics and supported by five of their senior and events team artists. MAC estimates getting through 300 sets of false eyelashes, 60 mascaras, 80 lip glosses – and 160 packs of MAC wipes to take it all off again!


Jessie J's dancers requested specially commissioned hand-printed fabric. Other EMA dancers will be donning hand-painted tracksuits. The wardrobe team worked late into the night all week to make sure all the costumes will be ready in time for Sunday’s show.

Dressing Rooms & Backstage


Backstage the EMA SPA made splendid viewing, harbouring the beautiful amid luxurious treatments. Manicures by Butter London Nails  massages with DECLEOR and Eucerin and hair styled by Batiste. The dressing rooms wafted scent from fragrant sticks and candles by the Rituals Home Sweet Home collection. Each EMA dressing room bore the prints of celebrity artist Tyler Shields.


Artists & Presenters


Katy Perry on the red carpet (which was pink really)


David Hasselhoff presents Lady Gaga with yet another award


Jessie J


Queen, winners of the Global Icon award



Hyundai, Swatch, Replay and Dell.

Richard Godfrey and Bruce Gillmer are the show’s executive producers


Lady Gaga: Best Female; Best Song - ‘Born This Way’; Best Video – ‘Born This Way’: Biggest Fans

Justin Bieber: Best Pop; Best Male

Thirty Seconds To Mars: Best Alternative; Best World Stage

Bruno Mars: Best New; Best Push

Queen: Global Icon

Eminem: Best Hip Hop

Katy Perry: Best Live

Linkin Park: Best Rock

BIGBANG: Best Worldwide

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